About Tiger Tracks
\n \nTiger Tracks is a fully remote performance marketing agency built by former Google marketing leaders, ranked #123 on the 2025 Inc. 5000. We run performance and growth programs for enterprise, DTC, healthcare, home services and B2B brands. Our roster spans telecom and ISP at scale, subscription ecommerce, and category-defining consumer brands. We win on strategic depth and speed of execution.
\n \nThe role
\n \nWe are hiring one person to own the website as a conversion channel: the technical build, and the experimentation program that makes pages convert. You will work alongside a senior organic search lead who owns SEO and AI answer engine visibility, so this is not a four-discipline generalist seat. It is the build and test half, owned properly.
\n \nThis is a hands-on craft role, not a management role. You will be in WordPress, in VWO, in GTM and GA4, in Figma, and in Claude. You will also be in front of clients: presenting findings in seven-figure pitches, running QBRs, and defending recommendations to marketing leaders at enterprise ISPs and national consumer brands.
\n \nWho this is not for: platform architects who do not test, program managers who coordinate other people's builds, and in-house ecommerce generalists who have never carried five client accounts at once. All three are good jobs. They are not this one.
\n \nWhat you will own
\n \nBuild
\n \nTechnical WordPress: custom PHP templates, ACF blocks, Elementor, theme and global style updates, staging to production with documented rollback plans
\nShopify optimization: PDP and checkout, Recharge subscription flows
\nHand-coded HTML, CSS and JS landing pages delivered as standalone assets
\nWhatever CMS a client brings: Webflow, Squarespace, HubSpot CMS, including gated asset builds
\nScaled page programs, for example 55+ local templates shipped on a single custom theme
\nFigma: wireframes, mockups, mobile-first UX, and reusable component libraries
\n \nExperiment
\n \nThe full test lifecycle: hypothesis, variant build, QA, GA4 goal wiring, minimum duration and statistical rigor, readout, and a shared learning archive
\nA real cadence. Our largest accounts run two to four tests a month and some clients expect a new variant weekly
\nLanding page CRO audits and builds: competitive audit, page builds, then a test cycle instrumented with heatmaps and session recordings
\nBuyflow, serviceability check and lead capture optimization, including form and data capture audits and bot mitigation
\nQuantified results: annualized projections, pre and post one-sheets, incrementality framing
\n \nMeasure
\n \nGA4 event design, key events, custom dashboards, conversion validation
\nGTM governance at scale, including auditing large inherited containers and conversion linker domains
\nConsent configuration and verification
\nCore Web Vitals, PageSpeed, render-blocking fixes, image and WebP optimization, caching and CDN
\nReporting automation via Supermetrics or the Google APIs feeding client dashboards with WoW, MoM and YoY views
\n \nRequirements
\n \nMust have
\n \n5+ years in web development and CRO, with real depth in both rather than one plus exposure
\nAgency or multi-client background. You have carried five or more accounts at once and stayed client-facing while doing it
\nWordPress at a technical level, not as an editor
\nVWO or Optimizely, plus at least one heatmap or session recording tool (Hotjar, FullStory, Contentsquare)
\nGA4 and GTM ownership, including cleaning up an inherited mess
\nA testing record you can walk through with numbers, including a test that lost
\nYou already work with AI in production. We build audits, decks, designs and pages with Claude and Claude Code. If AI is something you have read about rather than used daily, this will not be a fit
\nA weekly shipping habit with documented QA covering mobile, speed, links, forms and tracking
\n \nStrong plus
\n \nEnough technical SEO literacy to avoid breaking organic performance when you ship: redirects, canonicals, sitemaps, robots, crawl impact
\nRange across our verticals: telecom or ISP, DTC ecommerce and subscription, healthcare, home services, B2B
\nClient-side stack familiarity: Northbeam, Iterable, Rudderstack, Mixpanel, HubSpot CRM
\n \nWhat success looks like
\n \nFirst 30 days. You have audited the technical and tracking state of your accounts and produced a prioritized backlog with effort and impact estimates. You have shipped at least one page or fix per account.
\n \nFirst 60 days. Tests are live and on cadence. You have presented a findings readout to a client and it landed.
\n \nFirst 90 days. You own the conversion roadmap for your accounts, with quantified results on at least two completed test cycles, and other pods pull you into pitches.
\n \nBenefits
\n \nCompany-paid medical, dental and vision. Flexible time off. 12 weeks paid parental leave. Company-sponsored MacBook. Annual company retreat. Fully remote.
\n \nHow we work
\n \nWe move fast, we document, and we use AI tooling as a default rather than a novelty. Project management runs through Asana. Approvals are tracked. Client communication is polished. Internal communication is short.
\n \nTo apply
\n \nSend a resume plus links to three pages or sites you built or optimized. For at least one, tell us the hypothesis, what you changed, and what happened to the number.
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